WhatsApp CRM Platform

Convert WhatsApp Leads Into
Paying Customers

TruWA is a complete CRM built around WhatsApp. Manage leads, automate follow-ups, broadcast campaigns, and track your team โ€” all in one platform.

14-day free trial ยท No credit card required

100K+

Contacts supported

14 days

Free trial

Global

Service businesses

Everything your team needs

Built for service businesses worldwide โ€” agencies, clinics, schools, retail, hospitality and more

๐Ÿ’ฌ

Smart Inbox

Every incoming WhatsApp message lands in one shared team inbox. Approve, assign, or exclude leads instantly.

๐Ÿ‘ฅ

Leads CRM

Full pipeline with kanban board, customisable stages, reminders, notes, and full activity tracking.

๐Ÿ“ข

Broadcast Campaigns

Send personalised WhatsApp messages to thousands of contacts with images, text, and call-to-action buttons.

โšก

Sequences & Automation

Set up drip follow-up sequences that run on autopilot. Define timing, messages, and conditions.

๐Ÿ“‹

Contact Lists

Build targeted lists from leads, CSV, WhatsApp labels, Google Contacts, or iCloud โ€” ready for campaigns in seconds.

๐Ÿ“Š

Reports & Analytics

Track agent performance, pipeline conversion, campaign delivery, and lead activity in real time.

๐ŸŽจ

Templates

Create reusable message templates with images and quick reply buttons for instant, consistent replies.

๐Ÿค–

AI Agent

AI-powered lead qualification and automated responses โ€” handles initial conversations and hands off to your team.

๐Ÿ‘ค

Team Permissions

Role-based access control. Admins set what each agent can see and do โ€” fully customisable per team member.

Simple, transparent pricing

Start free for 14 days. No credit card required.

Starter

Perfect for small teams

$54/month

๐Ÿ‘ฅ 3 users

  • โœ“ CRM & Inbox
  • โœ“ Leads & Pipeline
  • โœ“ Campaigns
  • โœ“ Contact Lists
  • โœ“ Templates
  • โœ“ WhatsApp Session
Start Free Trial โ†’
โญ Most Popular

Growth

For growing businesses

$136/month

๐Ÿ‘ฅ 10 users

  • โœ“ Everything in Starter
  • โœ“ Broadcast Campaigns
  • โœ“ Sequences & Automation
  • โœ“ Advanced Reports
  • โœ“ Priority Support
Start Free Trial โ†’

Scale

For large teams

$272/month

๐Ÿ‘ฅ Unlimited users

  • โœ“ Everything in Growth
  • โœ“ AI Agent included
  • โœ“ Unlimited broadcasts
  • โœ“ Dedicated support
  • โœ“ Custom onboarding
Start Free Trial โ†’

Extra users $8/month ยท AI Agent add-on $54/month ยท Annual billing saves 20%

Built for every service business

๐ŸฅClinics & Healthcare
๐ŸซEducation & Training
๐Ÿ›๏ธRetail & E-commerce
๐ŸจHospitality & Travel
๐ŸขReal Estate
๐Ÿ“ฑDigital Agencies
๐ŸššLogistics
๐Ÿ’ฐFinance & Insurance

Up and running in minutes

Simple setup, powerful results

01

Create your account

Sign up in 60 seconds. Enter your business details and start your 14-day free trial instantly.

02

Link your WhatsApp

Scan a QR code to connect your WhatsApp Business number. No Meta API or approvals needed.

03

Start converting

Your team gets instant access to the inbox, CRM, campaigns, and automation tools.

Ready to grow with WhatsApp?

Join businesses using TruWA to convert more leads and close more deals.